Slurpfruit

~ Character designs for children’s snack

In collaboration with Maan.nl, a creative marketing company in the Netherlands, I worked on the illustrations of the new characters of Slurpfruit, a popular kids brand for fruit snacks.

With a renewed blend without added sugars and the introduction of a biological flavour it was time for a relaunch of the product.
Commissioned by client Coroos Conserven the request was to restyle the former characters and work on the personal appeal towards children.
This dynamic duo came into existence.

The character designs were on the shelves of supermarkets for 5 years.
It was especially fun when someone was in traffic and send a photo of a big truck with my character designs on them.